Scooter Braun
Scooter Braun is an American businessman, investor, former talent manager, and record executive.
Scooter Braun is an American businessman and former talent manager best known for discovering and managing Justin Bieber. He also sparked a major industry dispute after his company acquired Taylor Swift's early master recordings.
Early life
Scott Samuel Braun was born on June 18, 1981 in New York City. He began his career in entertainment promotion before transitioning into talent management.
Career and business ventures
Braun discovered Justin Bieber in 2008 and later managed Ariana Grande, Kanye West, and others. He founded SB Projects, Schoolboy Records, Ithaca Holdings, TQ Ventures, and Mythos Studios. Reports in 2024-2025 indicated he had stepped away from music management.
Taylor Swift dispute
In 2019, Braun's Ithaca Holdings acquired Big Machine Label Group, gaining control of Swift's early master recordings. Swift publicly criticized Braun, and the dispute remained a prominent industry story for years afterwards.
In short
- Discovered and managed Justin Bieber from 2008.
- Managed artists including Ariana Grande, Kanye West, and Demi Lovato.
- Founded SB Projects, Schoolboy Records, and other ventures.
- His acquisition of Big Machine Records led to a public dispute with Taylor Swift.
Braun is relevant to Canadian readers mainly because he discovered and managed Canadian singer Justin Bieber, one of Canada’s best-known global music exports.
Quick questions
Who is Scooter Braun?
Scooter Braun Taylor Swift?
Scooter Braun net worth?
Sources
- Wikipedia — https://en.wikipedia.org/wiki/Scooter_BraunSupports: Birth name, date of birth, nationality, career roles, discovery and management of Justin Bieber, Ariana Grande, business ventures, and Big Machine/Taylor Swift dispute.
- Britannica — https://www.britannica.com/biography/Scooter-BraunSupports: Identification of Scooter Braun as an American talent manager.
- Scooter Braun official site — https://scooterbraun.com/aboutSupports: Official biography, role as Chairman of Ithaka Management Group, and list of artists managed.
- USA Today — https://www.usatoday.com/story/entertainment/music/2019/07/01/who-is-taylors-swift-newest-enemy-scooter-braun/1622301001/Supports: Taylor Swift dispute, Big Machine Label Group acquisition, and examples of listed clients.
- Biography.com — https://www.biography.com/business-leaders/a44880943/who-is-scooter-braunSupports: Career overview and net worth estimate around $500 million.